FOR HOTELS

Original Japanese-made Guestwear
for suites, villas and VIP rooms.

Three Benefits for Your Hotel

  • 01

    Differentiate Your
    Premium Rooms

  • 02

    Create a
    Memorable
    Guest Experience

  • 03

    Extend Your Hotel Brand
    Beyond the Stay

Why Guestwear, not Bathrobe?

Luxury hotels have transformed architecture, interiors, dining and wellness.

Yet one thing has remained almost unchanged.

What guests wear during their stay.

  • Guest rooms.
  • Gardens.
  • Poolside.
  • Restaurants.
  • Bars.

Every space is thoughtfully designed.
What should guests wear to enjoy them in comfort?

Bathrobe

E.IDEAL Guestwear

After bathing

Throughout the stay

Primarily for the guest room

Designed for hotel spaces beyond the room

Collected and laundered

Offered as a personal guest experience

Not a replacement for bathrobes.
A new way for guests to experience more of your hotel.

One Stay. One Guest. One Gift.

One complimentary Guestwear for every guest staying in selected premium rooms.

  1. Premium Room
  2. Complimentary Guestwear
  3. Guest Takes It Home

Hotel Value

Guest Value

Create a Newsworthy Story

A gift to take home

Differentiate Premium Rooms

A lasting memory of the stay

Elevate Perceived Room Value

Continued connection with the hotel

No commercial laundering
Simple room operation

Create Your Hotel Collection

The E.IDEAL Lineup is a reference collection,
not a range of ready-made products.
Each design can be developed exclusively for your hotel.

Step 1

Customization

  • Logo
  • Hotel Color
  • Fabric
  • Silhouette
  • Embroidery
  • Original Pattern
  • Packaging

Step 2

Hotel Boutique Sales

  • Hotel Boutique
  • Hotel Online Store
  • Gift Packaging
  • Hotel-exclusive Product
  • Hotel-controlled Retail Price

Long after the stay ends, the experience continues.

They can also purchase additional pieces for themselves, their family or friends.

Ways to Use E.IDEAL

Six Ways to Use E.IDEAL

  • Suite / Villa / VIP Room Benefit
  • Room Upgrade Offer
  • Hotel Anniversary
  • Guest Celebration
  • Seasonal or Off-season Plan
  • Wellness or Special Event

Begin the guest experience before check-in.

Introduce the experience through your room descriptions, booking pages and promotional images.

Beyond Hotels

Exceptional hospitality deserves exceptional comfort.

Today, that journey begins with luxury hotels.
Tomorrow, it may continue in
VIP hospital suites,
premium travel,
private residences,
and every place
where exceptional hospitality is valued.
Including what people wear.

The journey has only just begun.

Contact E.IDEAL